Star Quality Theory - Pixie Lott (2)

Target Audience - Pixie's target audience will be the age range of teenagers to early adults however her music is so versatile that she can appeal to most ages. Pixie appeals to her fns by keeping touch with them through her social media but also seems to never fully go out of the spotlight by attending awards ceremonies, appearing on TV, radio or being interviewed for magazines. 

By keeping in the media and with her fame, she is able to participate in television shows such as Strictly Come Dancing as well as helping charities such as Alder Hey Children's Hospital and Sport Relief.  

For Sport Relief, Pixie stared in Promotional Pictures, Visited Zambia and performed on the show.

Currently Pixie is staring in the 2014 series of Strictly Come Dancing. 



Pixie also gets involved with promotional aspects and commercials in order to keep her name in the press.

She has also appeared on Chat & Game shows such as A League Of Their Own (Brings in a typically more post childhood male and female audience) and Alan Carr.  She was a guest judge on X Factor in 2010.

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